iCEA Group, the first SEO360 agency in Poland, is expanding its operations to a distant Indian market. The opening of the first foreign department in the USA was the beginning of our long-term expansion activities. The company decided to deliver quality services under a new branch–iCEA SEO India Pvt Ltd in Gurugram.
iCEA SEO India Pvt Ltd, as an extension of the Group’s current operations, will specialize in SEO360 and SXO services for clients from the e-commerce industry. Following the trend of booming online sales, many companies entering the foreign market, which strive to maximize their sales, decide to use SEO360 solutions. The expansion of the iCEA Group is a response to the needs of the prospective e-commerce industry.
– Our expansion to the Indian market is the first investment of this type by a Polish company. The direction of our activities is based on the ever-changing needs of the market. iCEA SEO India Pvt Ltd enables us to expand our possibilities according to the dynamically developing online market. Also, now that company has its offices in Poland, India, and the USA, it will enable us to provide comprehensive customer service 24/7, regardless of the time zone. The expansion to the Indian market will allow us to gain a pioneering position in the industry – said Łukasz Nawrocki, CEO, Digital Now!
Arrangements for the establishment of a new branch began in November 2020. Since then, intensive work has been carried out on both the initial recruitment and training of employees for the India branch of the iCEA Group. The entire process was headed by Kacper Woźnica, a Member of the iCEA Group Management Board, who has been stationed in Gurugram since February 2021. Further, the development strategy of the iCEA SEO India Pvt Ltd assumes a systematic expansion of structures. The expected goal is a team of about 80 specialists attaining full operational efficiency by 2022.
– We always focus on quality in our work and the branch in India is no exception. When building a new team, we rely on the best specialists in our industry. In India, our team consists of highly qualified employees, especially in the IT industry. We believe that by building strong foundations and investing in the best staff, we will be able to meet the requirements of the market and similar to Poland, will build the position of being the industry leader – added Kacper Woźnica, CEO, iCEA SEO India Pvt Ltd.
The investment is a part of implementing the long-term strategy of the Group, which assumes constant development of activities, in terms of both, the services offered and getting hands on the new markets. So far, no Polish entrepreneur from the SEO industry has expanded to the subcontinent, even though India is an attractive and dynamically developing market.
India is at the forefront in terms of technological innovation, as well as the number of experts who hold managerial positions in the world’s largest corporations, such as Microsoft and Google. Despite the rich development opportunities brought about by the expansion into the Asian market, the iCEA Group declares that it still wants to build its presence on the domestic market, and further international branches are aimed at strengthening the position of emerging as a global leader and contributing to an increase in the range and quality services offered.
The iCEA Group is part of Digital now! And the first SEO360 agency in Poland that has been operating on the market since 2007. The company has the status of Google Partner and is the winner of the second place in the SEO/SEM agency category in the Dream Team competition. It specializes in website positioning, Google Ads management, content, and social media marketing, as well as auditing and UX research. Owing to a qualified team of experts, our clients achieve top positions in search engines. iCEA Group has been trusted by brands such as PZU, Bielenda and KKS Lech Poznań.